Twitter Launches Custom Emojis to Spread Awareness on Domestic Violence Against Women

In partnership with UN Women and the UN Human Rights Office, Twitter is launching custom emojis to spread awareness on the International Day for the Elimination of Violence Against Women on Wednesday, and Human Rights Day on December 10.

Twitter said it is also supporting local nonprofits across the world by providing “Ads for Good” grants to several partners to ensure that they can use the power of Twitter’s advertising platform to reach more people. The emojis will appear when people tweet with the hashtags #GenerationEquality, #OrangeTheWorld, #16Days, #HumanRightsDay, and other localized hashtags, Twitter said on Tuesday.

Throughout the next #16Days, the microblogging platform will also amplify various regional campaigns and messages about the importance of gender equality and combatting violence against women to increase engagement and awareness. As we face COVID-19’s devastation, there has never been a more important moment to put our combined resources and commitment behind the biggest issues.

We have seen the whole world respond to the coronavirus pandemic with all hands on deck, and with responsive investment and protocols backed by determination. Violence against women is also a pandemic — one that predates the virus and will outlive it,” Phumzile Mlambo-Ngcuka, Executive Director, UN Women, said in a statement. work with partners like Twitter to end violence against women and girls for good.